Winning Data-Driven Strategies for Agencies and Brands
Watch our conversation with Saatchi & Saatchi on how unified data standards improved campaign measurement for top-tier global clients.
“Because of the data we're capturing from Claravine... we're able to see if a particular campaign is running creative across other sponsorships that we didn't know were in place. And if those gaps were there, then Claravine came to save the day.”
- Company size
- Enterprise
- Industry
- Agencies
Watch
Standards at work
Under Armour's Single Source of Truth for Marketing Data
Under Armour transformed its approach to marketing data and made Claravine the single source of truth across channels.
Wyndham Hotels & Resorts Unlocks Real-Time Insights
30 sec
To accurate campaign reporting
Colgate-Palmolive's Path to Global Data Consistency
20% → ~100%
Taxonomy compliance improvement